Blooms Today
MEDIUM RISKData breach — November 2023
In April 2024, 15M records from the online florist Blooms Today were listed for sale on a popular hacking forum. The most recent data in the breach corpus was from November 2023 and appeared alongside 3.2M unique email addresses, names, phone numbers physical addresses and partial credit card data (card type, 4 digits of the number and expiry date). The breach did not expose sufficient card data to make purchases. Blooms Today did not respond when contacted about the incident.
search Check if you were affected — freeData exposed in this breach
What happened in the Blooms Today data breach?
In April 2024, 15M records from the online florist Blooms Today were listed for sale on a popular hacking forum. The most recent data in the breach corpus was from November 2023 and appeared alongside 3.2M unique email addresses, names, phone numbers physical addresses and partial credit card data (card type, 4 digits of the number and expiry date). The breach did not expose sufficient card data to make purchases. Blooms Today did not respond when contacted about the incident.
The exposed data included 5 types of personal information. Learn more about what a data breach means for you.
Quick answer — was Blooms Today hacked?
Yes. Blooms Today was breached in November 2023. The breach exposed 3,184,010 records including email addresses, names, partial credit card data. This breach has been independently verified. If your email was involved, your data may still be at risk today. Check if you were affected.
Why was the Blooms Today breach so dangerous?
The Blooms Today breach exposed 3,184,010 records — that is 3.2M people whose personal data is now circulating on the dark web. The combination of email addresses, names, partial credit card data makes this a medium-risk breach that should be addressed promptly.
Don't wait to find out — check if your email was exposed in this breach now.
What data was stolen in the Blooms Today breach?
Email addresses — used for phishing attacks and credential stuffing against your other accounts
Names — used to build profiles and target you with personalised scams
Partial credit card data — can be used for direct financial fraud and unauthorised transactions
Phone numbers — enables SIM swapping attacks and targeted SMS phishing scams
Physical addresses — combined with other data, used for identity theft and physical fraud
Is the Blooms Today breach still dangerous in 2026?
Yes. Stolen data from the Blooms Today breach remains dangerous years after the incident. Research shows that over 65% of stolen credentials from older breaches have never been changed by the account holders. Attackers routinely compile data from multiple breaches to build complete profiles, and credentials from 2023 are still actively used in credential stuffing attacks today.
Personal information like email addresses, phone numbers, and dates of birth never expire. Even if you changed your Blooms Today password, the other exposed data can be combined with information from other breaches to target you. Learn more about how long stolen data stays dangerous.
Frequently asked about the Blooms Today breach
Approximately 3,184,010 user records were exposed in the Blooms Today breach in November 2023.
Yes. Leaked credentials are actively used in credential stuffing attacks years after a breach. If you reused your Blooms Today password elsewhere and haven't changed it, those accounts remain at risk today.
Enter your email in the free checker on EmailLeaked. We scan 12 billion+ breach records including the full Blooms Today dataset and tell you instantly whether your email was exposed and what data was taken.
Change your Blooms Today password immediately, change any other account where you used the same password, enable two-factor authentication on all important accounts, and monitor for phishing emails over the next 90 days.
Who was affected by the Blooms Today breach?
The Blooms Today data breach affected approximately 3,184,010 users who had accounts with the service. While not the largest breach on record, it still represents a significant number of compromised accounts in our database of 970+ known breaches.
If you ever created an account with Blooms Today or used their services, your data may have been included in this breach. Check your email now to find out. You can also read our guide on what to do immediately after a data breach.
If your email was in the Blooms Today breach
Change your Blooms Today password immediately
Go to Blooms Today and change your password right now. Use a strong, unique password that you have never used anywhere else.
Change any account sharing that password
If you used the same password on other sites, change it on every one of them. Attackers test stolen credentials on hundreds of popular sites within hours.
Enable two-factor authentication
Turn on 2FA on Blooms Today and every important account. Even if your password is known, attackers cannot get in without the second factor.
Check your other accounts for this breach
Run a full email check to see every breach your email appears in — not just this one.
searchCheck all my breaches — freeOther major breaches
Was my email hacked?
Check if your email is compromised in seconds. Free, private, no signup. Scan 12 billion+ records across 970+ known breaches.
search Check my email now — it's freeNo signup required · Results in under 5 seconds · Your data is never stored